Having lived in Boston for ten years now I have had the pleasure of meeting some amazing people in every field of business. Looking at the social media and marketing scene specifically — I have met many unbelievably talented people and I could make this list miles long, but I will save the novel for [...]
I launched my new site last Monday and had been planning for this launch date for a couple weeks. When launching a new site (like any product) you hope goes as smoothly as possible. Hope is the key word. Does it actually go that smoothly? Ha! That’s a silly thought. I apparently forgot the wisdom [...]
Unfortunately due to my silly MBA classes, I was unable to attend any of the FutureM events earlier in the week, but I was able to hit up a couple events Thursday night. Holland-Mark‘s Digital Man Mike Troiano spoke about “Scalable Intimacy,” siting their client example Notch Session (which I must admit is some exceptional [...]
As I sat in my MBA Global Branding class last night, I couldn’t help but laugh. As the professor went on and on about how brands need that “one word” which consumers will recall at the drop of a hat — I thought back to my time at Holland-Mark (HM). HM coined the term “One [...]