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Five Social Media Metrics Tools to Use
[ 0 ] August 7, 2011

Five Social Media Metrics Tools to Use

When it comes to social media, and any other marketing strategy, there must be a way to calculate ROI in order to see whether or not the steps being taken and the tools being used are working to the benefit of the brand. One cannot tweet without checking to see that what they tweet is [...]

Launching a New Site = Pulling One’s Hair Out
[ 1 ] November 19, 2010

Launching a New Site = Pulling One’s Hair Out

I launched my new site last Monday and had been planning for this launch date for a couple weeks. When launching a new site (like any product) you hope goes as smoothly as possible. Hope is the key word. Does it actually go that smoothly? Ha! That’s a silly thought. I apparently forgot the wisdom [...]