How much time do you spend on Twitter? I know I sometimes spend more time than I intend to, looking for the latest news, latest updates from friends, and the coolest stuff going on in my city and cool stats and info to link to and blog about. Fortunately, for me…and you – there are plenty of ways to save time on Twitter and not waste time we could be spending on other things like work!
The following are my suggestions on how to save time…
(1) Trunk.ly – A tool that helps cut through the clutter of finding andkeeping up with social media news that you view awesome and important. It collects any links that you share on Twitter (and other social networks) in order for you to go back and be able to search them when you have time. It bookmarks them in a way that is easily searchable for you. Why waste time trying to find that link, Trunk.ly has it all stored away for you, ready and waiting.
(2) Tweetdeck - Too many followers, too little time? I have friends who have over 50,00 followers and I wonder how they do it. Yikes! Platforms likeTweetdeck are super helpful! You can organize your followers in lists in order to differentiate from people you know in real life, those who are folks from certain industries, news sites, local folks, and more. This is especially helpful for community managers who are trying to keep track of their competition, customers, and potential customers. A time saver and possible lead gen tool if used to our advantage!
(3) SocialOomph – Want to Tweet but you won’t be around to do it? On vacation? Away for the weekend? Schedule them to go out while you’re away with SocialOomph. This is great for blog posts you want to get out, but don’t have time to be at your computer to Tweet them.
(4) Tweetbeep – No time to sit and look at Twitter or your platform of choice for Tweeting? Tweetbeep is a great app that allows you to get hourly (or whatever time allotment you choose) summary of searches, mentions, terms, hashtags, etc. For example, are you working on a product campaign, promotional event or just monitoring your brand? Tweetbeep will let you know what’s being said when it’s said, or in a convenient time for you. Great way to keep up and respond accordingly, especially if it’s someone asking a question, and/or commenting on your brand or product. In addition, you can keep up with what’s being said on the competition or just an event you wish you could have attended but missed. Useful and simple to set up.
(5) Listorious – Starting out and not sure who to follow? Find an index of lists with Listorious and follow the lists that are interesting and relevant to your personal brand and/or business brand. That way you can see what people in your industry are talking about. Great way to get started and/or increase followers by showing interest and following them.
Curation! Are you starting out with your content and strategy for it? Or are you struggling with time this week on creating it? Curating content is a great way to share content without taking the time to create it yourself. For example, have a list created of people you follow for relevant news in your industry. Then you can ReTweet a Tweet they shared with a comment. Additionally you can find a blog post they did and comment on it in your Tweet. Great way to show it is not all about you and still share relevant content to you and your industry.
As you can see Twitter is a useful and awesome tool, but it can take time to use effectively. Fortunately for us, the tools above are a great way to cut down on some of that time and still Tweet in a matter that is beneficial and awesome.
Note: this post was originally written for oneforty, which was acquired by Hubspot.
Category: Learning Social Media